Redesigning to Be A Marketplace for Eco-friendly Solutions

Blue Earth

Redesigning to Leverage Cricket World Cup 2023.

Overview

BlueEarth helps organizations stay within the limits of the planet by addressing and managing their climate impacts in detail.

Type

Web Application
Branding

Service

UI Design

Duration

5 months

Business Type

B2B

Type

Mobile App

Service

UX/UI Design

Duration

8-10 weeks

Business Type

B2C

Project Overview

BlueEarth helps organizations stay within the limits of the planet by addressing and managing their climate impacts in detail. The company wanted to redesign its existing website to make it more accessible, user-friendly, and navigable. 

Problem Statement

BlueEarth wanted us to redesign the UI of their website with a clear and simple approach to enhance user functionality and ease the navigation.  

Objectives

  • Improving the number of visitors to the BlueEarth website.
  • Simplify the user interface to make it more user-friendly.
  • Enhance the accessibility and navigation through UI modifications.
  • Implement functionality for the website to display Carbon Credit scores.

Our Process

To ensure that the project flows smoothly towards completion, we follow the STEP process which is acronymous to Soak, Think, Execute, and Proof.

Process We Followed

The project solely focused on UI design without incorporating any elements of UX research or UX design.

Research

Though a thorough competitive analysis was not conducted just the UI of a few competitors was analyzed

UX Improvement

Sitemaps were redesigned to gain higher usability. 

UI design

UI moodboard, and UI samples were created to set the theme of the entire application.. 

UX Improvement

Site Map

The Sitemap was redesigned to improve the usability of the application.

UI Design

Typography

Color palette

Icons

Illustrations

UI Components

UI Screens

Hover
Chaayos

Mobile App & Tablet / UX Design / UI Design

BlueEarth

Website / UX Design / UI Design

Chaayos

Mobile App & Tablet / UX Design / UI Design

BlueEarth

Website / UX Design / UI Design